Strategic Messaging Map
Strategic Messaging Map
Do you end up staring at a blank page for too long when you’re creating new sales, marketing our comms campaigns?
A message map will solve your problems.
So what is a messaging map?
It’s a framework used to create compelling, relevant messages for various audience segments. They can also be used as an alignment tool, ensuring message consistency across your organisation.
A strategic messaging mapping is an important step in communicating effectively if you are:
Launching a company
Introducing the next big product
Preparing for other major marketing campaigns
Your strategic messaging map will outline:
Your key audience segments
High-level goals for the audience segment
Core messages and speaking points
Map key message to audience segments
If you need more info on how it works, drop me an email and I’ll answer all your queries directly.